BlackArrow Vice President Kelly Ryan Named “Woman to Watch” by Multichannel News

MEDIA ALERT

New York, NY, January 6, 2012 –BlackArrow, a leading worldwide provider of advanced advertising solutions for New TV platforms, today announced that Kelly Ryan, vice president, content business development, has been recognized for her leadership in the multichannel video industry.

Ryan, a leading figure in driving the adoption of new technologies for cable telecommunications providers, has been named one of 12 “Women to Watch” for 2012 by Multichannel News – a leading trade publication. The “Women to Watch” and Multichannel News’ 2012 class of “Wonder Women” will be recognized at a luncheon on March 13 at the New York Hilton.

The award is the second recognition of Ryan’s work in recent months.  Previously, she was honored as one of 50 technology executives named as “Top Women in Cable Tech” by CableFax: The Magazine.

“Kelly Ryan’s programmer relationships and her practical application of new technologies have been invaluable to BlackArrow,” said Nick Troiano, president of BlackArrow. “Her ability to work closely with the cable community has accelerated content provider adoption of the BlackArrow Advanced Advertising System, as well as programmer participation in our Advanced Advertising Media Project (AAMP) research initiative.”

With deep ties to cable industry innovation, Ryan has helped to drive the growth of digital networks, DVRs, new media and other advances during a 15-year career with Time Warner, Viacom and News Corp.’s Fox Entertainment Group. With BlackArrow, she has led programmer participation in VOD market trials and deployments, and has been a key catalyst for programmer support of AAMP – ,a research-based initiative founded by the 4A’s, BlackArrow and other media and advertising market leaders to measure the impact of advertising within free video-on-demand (VOD) content.

The complete list of “Wonder Women” and “Women to Watch” honorees is available at http://www.multichannel.com/info/2013-Wonder_Women_Luncheon.php

About BlackArrow, Inc.
BlackArrow is a leading worldwide provider of advanced advertising technology for New TV platforms. The company’s multiplatform advertising system is designed specifically for video content distributed over any on-demand platform, enabling networks and content distributors to maximize advertising revenues. BlackArrow is privately held, and backed by Cisco Systems (NASDAQ: CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ: INTC), Mayfield Fund, Motorola Ventures (NYSE: MOT), NDS Group, LTD., Polaris Venture Partners and Time Warner Cable. The company has offices in New York City and San Jose, Calif. http://www.blackarrow.tv

BlackArrow and the BlackArrow logo are trademarks of BlackArrow, Inc.