BlackArrow President Nick Troiano Selected as a “Next Wave Leader” by Broadcasting & Cable

Media Alert

San Jose, CA, June 14, 2010 – Nick Troiano, president of BlackArrow, a leading worldwide provider of advanced advertising solutions for New Television platforms, has been recognized as one of the rising stars in the television industry by Broadcasting & Cable magazine.

Troiano has been instrumental in driving BlackArrow’s market activity with cable system operators and programmers, and is one of 13 executives selected for inclusion on B&C’s 2010 “Next Wave of Leaders” list. The 2010 Next Wave honorees are being profiled in the June 14 edition of Broadcasting & Cable.

“As consumer viewing trends toward more on-demand content, the innovative thinking that Nick Troiano brings to the table is helping cable operators and programmers to build business models around video on demand services and content,” said Dean Denhart, CEO of BlackArrow. “We’re grateful to Broadcasting & Cable for this honor, which we believe recognizes not only Nick’s contributions to the industry, but also the cumulative success of the BlackArrow team.”

Since joining BlackArrow in March 2009, Troiano has played a key role in securing announced relationships with Comcast, Bresnan Communications and Fox Cable Networks. Previously, Troiano held executive positions at several market-leading companies: vice president of business development within the U.S. Partnership Group at Yahoo!; senior vice president of sales and business development for Maven Networks; executive vice president of business development at ClearStory Systems; and CEO of WebWare Corporation.  He also was a principal at SCP Private Equity Partners.


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